Tag: Entrepreneur

066: The Inner Butterfly Effect

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In this episode with Eben you’ll learn: How chaos gets started in mind, emotions and body… and what YOU can do about it The “Inner Butterflies” that distract us and rob us of our productivity – and why most people are butterfly ADDICTS (plus – how to tell if YOU are) The secret relationship between… Read more »

065: Eben Interviews Dean Jackson – A Marketing Sharp Shooter

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Eben refers to Dean as a “marketing philosopher” that thinks about marketing from a high altitude. On one side, Dean is very theoretical, and on the other side he is clear, insightful, and creates direction and strategy for business owners and marketers. Eben and Dean dig deep into how you should be THINKING about your… Read more »

064: Learning From Your Customer

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The sad truth is that most products fail, and a key cause of this failure is not understanding EXACTLY what customers want and need. If you want to avoid failing – and if you want to test your niche quickly – one of the most powerful things you can do is talk directly with your… Read more »

063: How To Create A Powerful Reputation

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In this episode you’ll learn how to use positioning to create a reputation in the minds of the people that you want to persuade. You’ll also be doing an exercise to help you position yourself, your product, and your business. Listen to the Podcast: Inside this FREE Video Eben reveals how to identify the top… Read more »

062: Relationship Based Marketing

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In this episode you’re going to learn how giving away your best ideas can attract high quality prospects and build strong relationships with your new and current customers… Eben shares: Why “Free” is one of the most powerful words in marketing A powerful technique that will get you and your product in front of high… Read more »

061: Designing A Ritual

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In this session you’ll learn how to take control of the power of habits and finding and using “Inner Leverage.” In this episode with  Eben he shares: What the hardest part about starting a new habit is how long you must repeat a behavior before it becomes habitual and takes on a life of its… Read more »

060: What Your Customers Value Most

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As obvious as this sounds, most small Entrepreneurs don’t engage their customers in dialogues where they ask for their frustrations, wants, etc. They just sell their thing, and when a better product shows up, they complain about their competitors (who are more in touch with their customers’ needs than THEY are, because they talk to… Read more »

059: Building Relationships With Your Customers

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In this episode you’re going to learn about building relationships and conversion. You’ll learn the mindsets for conversion success and you’ll be doing an exercise to intentionally create friendships with your customers. Eben shares: What conversion is and why it’s important Why your success depends on you mastering conversion Listen to the Podcast: Inside this… Read more »

058: Communicating With Clarity

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In this episode you’ll learn why clarity is the key to effective communication. You’ll understand why most communication is unsuccessful. Eben shares: Why clarity is the key to effective communication. Before you can send the message, and before it can be received, it must exist in the first place. Why it’s important to continually refine… Read more »

057: Developing Laser Focus

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As we’re building our ability to focus, we want to work on our ability to focus on just one thing at a time, for longer and longer periods of time. That’s the quantity. The quality aspect is WHAT you are focusing on. For example, the outcome you want rather than just the work in front… Read more »