Category: Get More Customers

136: Eben Interviews Jorge Cruise

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Jorge Cruise is a best-selling author and has sold more than 10 million books, with appearances on Oprah and the Today Show. You’ll learn: How to create the kinds of simple techniques that people will buy, use and remember How to apply the best principles of marketing to determine what book to write How you… Read more »

133: Finding the “Buy Buttons” of Your Prospects

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In this session we are going to learn how to find “buy buttons” – those emotional motivators that get people to make a buying decision. Listen to the Podcast: Inside this FREE Video Eben reveals how to identify the top money making opportunities & specific strategies to increase your productivity and income. Subscribe in iTunes… Read more »

125: Understanding your Prospective Customer

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In this Episode we are going to learn why understanding your prospective customer is really the key to them paying you and buying from you. Listen to the Podcast: Inside this FREE Video Eben reveals how to identify the top money making opportunities & specific strategies to increase your productivity and income. Subscribe in iTunes… Read more »

120: What is Value to Your Customer

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In this episode with Eben you’ll learn how to create value to your customers and what it is.   Listen to the Podcast: Inside this FREE Video Eben reveals how to identify the top money making opportunities & specific strategies to increase your productivity and income. Subscribe in iTunes Like this podcast? Help us spread… Read more »

119: Getting Inside the Mind of Your Customer

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Developing a “Customer Avatar” is the best way to communicate directly to your target customer and connect on an emotional level.   Listen to the Podcast: Inside this FREE Video Eben reveals how to identify the top money making opportunities & specific strategies to increase your productivity and income. Subscribe in iTunes Like this podcast?… Read more »

117: Motivating Prospects to Buy

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In this episode Eben will share a formula for motivating your customers to buy and creating value.   Listen to the Podcast: Inside this FREE Video Eben reveals how to identify the top money making opportunities & specific strategies to increase your productivity and income. Subscribe in iTunes Like this podcast? Help us spread the… Read more »

100: How To Persuade The Masses

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You don’t close the sale the first time you interact with someone. It’s important to build a relationship with them over time since different people are at different parts of the buying process. In this episode with Eben we’ll learn about the 4 Learning Styles and why it’s so important to teach with all of… Read more »

089: Persuasion In Marketing

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In this session Eben discusses the two schools of marketing: Branding and Direct Response Marketing. Branding is trying to get your name out there. Direct Response Marketing is trying to get people to respond immediately – to make a decision to buy right now. Eben also shares: Exactly how to use persuasion in your marketing… Read more »

084: Planning Your Prospect’s Experience

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Typically, when two people meet they start figuring out where they have something in common. When you have a substantial connection with someone you tend to open up to having a relationship with them. As you’re connecting with new customers, try to connect on something substantial.

071: Powerful Communication Strategies

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When charging for information you must make it valuable and all information isn’t created equally. In this episode you’ll learn a key mindset that can increase perceived value by 10x-100x. Eben also shares: Why some books sell for $10, and some books sell for $1,000 What’s the difference In the way value is communicated Listen… Read more »