If you want people to read or watch your marketing, it’s important to format them so they look like something that offers value – like an article. And we don’t just want them to look like value, but actually add value to the person watching or reading. In this episode with Eben you’re going to… Read more »
Category: Get More Customers
064: Learning From Your Customer
The sad truth is that most products fail, and a key cause of this failure is not understanding EXACTLY what customers want and need. If you want to avoid failing – and if you want to test your niche quickly – one of the most powerful things you can do is talk directly with your… Read more »
063: How To Create A Powerful Reputation
In this episode you’ll learn how to use positioning to create a reputation in the minds of the people that you want to persuade. You’ll also be doing an exercise to help you position yourself, your product, and your business. Listen to the Podcast: Inside this FREE Video Eben reveals how to identify the top… Read more »
060: What Your Customers Value Most
As obvious as this sounds, most small Entrepreneurs don’t engage their customers in dialogues where they ask for their frustrations, wants, etc. They just sell their thing, and when a better product shows up, they complain about their competitors (who are more in touch with their customers’ needs than THEY are, because they talk to… Read more »
054: Your Customer Avatar
In this episode with Eben you’ll learn all about creating your Customer Avatar and really getting inside the mind of your prospective customers. You’ll also be doing two important exercises to take what you’ve learned and put it into action right away. Listen to the Podcast: Inside this FREE Video Eben reveals how to identify… Read more »
052: Eben Interviews Jeff Walker – Creator Of The Product Launch Formula
Learn the principles of how to do an “Internet Product Launch” from the man behind some of the biggest, multi-million dollar product launches online. You’ll learn Jeff’s formula for engaging potential customers with the power of conversation and community, long before offering anything for sale. This means that when you finally launch your product, customers… Read more »
051: Powerful Communication Strategies
In this episode you’ll learn concepts, strategies, and channels of communication. You’ll learn how to use words and thoughts to form concepts and how they work together to shape your reality. Eben shares: Why when communication is not achieved conflict and misunderstanding are the results When communication is achieved, everything internally and externally starts working… Read more »
050: Moving The Free Line
In this episode you’re going to learn how giving away your best ideas can attract high quality prospects and build strong relationships with your new and current customers… Eben shares: An important component of moving the free line Why advances in technology make it easier than it it used to be to give products away… Read more »
043: The Key to Marketing and Sales
The more time you invest interacting with prospective customers and asking them questions about their needs, the higher your chances of success. In this episode with Eben you’ll learn – What are the most powerful questions to ask your prospects. Listen to the Podcast: Subscribe in iTunes Claim Your Free “The Niche Intelligence” Report on… Read more »
041: Using Motivators to Persuade People
In this episode you’ll learn Eben’s trick for Persuasion… He’ll also teach you: Why it’s important to align your incentives with the incentives of the other person Why a person will only do something in the real world that they first see in their own mind Listen to the Podcast: Subscribe in iTunes Claim Your… Read more »
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